PA8 – The European Strategy for the Danube Region is organised in 11 Priority Areas. Our SDC is directly involved in the activities of the Priority Area 08 “To support the competitiveness of enterprises” coordinated by the Land Baden-Württemberg (Germany) and Croatia with the involvement of a wide network of key players from all the 14 Danube Region countries. As co-leaders of the Working Group Innovation and Technology Transfer under this PA, we analyze the challenges and develop suitable projects in the field of Innovation and Technology Transfer in the Danube Region. Funding opportunities are given. Networking is going on. The way from a project idea to an successful application is the challenge. Steinbeis Donau Zentrum has the answer.